Be One-Of-A-Kind in Jovani’s Exclusive Collection for edressme

For many girls across the world, wearing a Jovani dress to prom is a dream come true. Even with over 500 styles to choose from the one-of-a-kind collection, there’s always a fear that the dress you’ve chosen is being worn by another girl in your class. With this in mind, Jovani has partnered online with for an exclusive collection of Jovani designer dresses.

The line of 10 dresses brings a few of Jovani’s top sellers in exclusive colors as well as brand new never before seen designs only available online at edressme. “This collaboration is not only exciting for us here at Jovani, but is exciting for prom girls who want something even more exclusive than what we already offer,” said Jovani’s CEO Abraham Maslavi.

From stunning lace appliques to intricately beaded bodices, edressme’s exclusive collection an added ounce of glamour to the prom market.

Three of the ten styles are some of Jovani’s top sellers in exclusive colors only available through the collection. One of these styles is the two piece embellished jersey dress that features a keyhole design with a high slit skirt in a beautiful white and navy hues.


That leaves us with 7 brand new unique styles. These one of a kind dresses are literally jaw dropping. Like this illusion lace applique dress, nothing will stop the glamour from shinning through in a Jovani gown.


The best part of this new venture, is you can win one of these amazing dresses each month until the end of May! edressme will be giving one lucky winner a dress of their choice from their exclusive Jovani collection. To enter, click here:


Fan-tastic Prom Season

Prom season is coming to a close but we have loved seeing pictures of girls all around the country wearing our beautiful and unique styles for their special day. It brings smiles to our faces knowing we have created dresses that showcase each girl’s individuality. No matter what size, shape, or color you are, you have every right to look and feel spectacular for life’s biggest events. Jovani strives to create dresses for each of these events, allowing each wearer’s true beauty to shine through. By creating a variety of different silhouettes and necklines in hues that range from soft pastels to electric brights and playing with a number of fabrics, we have a collection of designer prom dresses that will not fail to impress. Here are some of our favorite fan photos submitted to us by none other than our fabulous customers.

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This beauty is red carpet ready in this breathtaking blush halter long formal gown featuring crystal beaded embellishments, a keyhole neckline and exposed back. This Taylor Swift inspired up-do and dazzling cuff complete this gorgeous look.

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Pretty in pink! This strapless mermaid long prom dress features a plunging sweetheart neckline and intricate large iridescent crystal embellishments. This blonde bombshell wore her curly locks in a half up-do complimenting the sexy bodice.

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Sarah soared right to the top when she wore this best seller to her prom. This strapless floor length red dress features a sweetheart neckline with ruched bodice perfectly paired with flowing chiffon skirt accented with a radiant crystal beaded waistline.

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This teen was a vision in this long cap sleeve form fitting elegant prom dress featuring black lace embroidery and a sexy keyhole neckline and open back. This Julianne Hough inspired classic bun hairstyle kicks this look up a notch to A-list status.

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Caitlin stole the show in this fiery red jersey knit floor length unique prom dress featuring a lace appliqué embellished bodice paired with a fitted skirt and small train. Her stunning corsage and long wavy locks completed this look.

Thank you for allowing Jovani to be a part of your special day. We hope you have created memories to last a lifetime and flooded your social networking sites with photos. You worked hard to create your picture perfect look and it only seems fitting that you take a lot of selfies and share them with the world. We enjoy seeing them and encourage you to continue sending them to us.

Making Prom My Own: Intern Stories

For me, the idea of attending the prom was initially a dreaded feat. It was an event that according to my somewhat traditional parents and date, I had to dream of attending. I won’t go all “rebel without a cause,” here because I’m far from one; I’m the epitome of a girly-girl, but the idea of having to be paraded around like some kind of poodle, so that everyone could have an unnecessary (but apparently very necessary) new album on Facebook, seemed like a mere waste of time.


My dreaded feelings resurfaced each day, and the more I anticipated having to find a dress, and put on shoes that pinched my feet, the more I just wanted to lie down and take a big ‘ol nap. It wasn’t until I returned to JOVANI‘s stunning showroom, where I interned the summer before, that I realized that I could make this prom night into something that was more me, and less of what society wanted the night to be about.


I got to wear a gorgeous Jovani fitted gown! My date's pretty cute too lol

I got to wear a gorgeous Jovani fitted gown! My date’s pretty cute too lol

The periwinkle and nude dress was just the beginning to a night that would mean more than just kissy-faced pictures and awkward “up-downs” from parents I didn’t know. The day of the prom I slipped into the dress and immediately knew that I had more of a purpose than to just look and feel beautiful.  For me, that night was about representing JOVANI, the company who believed in me, when I at sixteen I strutted into their sparkling showroom and explained to the head designer why she should hire me, even though I had absolutely no experience.


Each time someone complimented my one-of-a-kind designer dress, I proudly smiled and explained that it was picked for me, by the incredible team I have the privilege of working with. Whether it be because the prom attendees and observers were impressed, or relieved not to hear another mundane, “thank you so much,” they were delighted by my unique response.


IMG_1081I finally felt like I had made the night into something that would be memorable to me. I didn’t just have a beautiful dress, but a compelling story. To me, being able to tell that story was worth wearing the corsage, taking the poorly posed pictures, and accepting all the traditions that go along with prom. My lace halter dress made me feel absolutely beautiful, but my experiences and stories I could tell from working with such talented individuals meant so much more than the fabric ever could.





So to all the girls (or guys) out there that feel like prom just isn’t their “thing,” here’s my advice– find a way to own the night. Whether it be with killer confidence,  crazy dance moves, or a story you wish to tell on repeat, use the night to make yourself feel like your most authentic. I encourage you to redefine the standards of spray tans and badly curled hair with ambitions and promises that this night is not about just how everyone looks. It’s a showcase for the high school students of the world to prove what they can and will accomplish, while just happening to be dressed in their very best.

March to the “B.E.A.T.” of your Own Drum

Disney stars that grow up in the spotlight usually become multi-millionaire moguls before they turn twenty-five years old. This celeb captured our hearts as “Alex” on the Wizards of Waverly Place but she has far from left the Hollywood scene. Selena Gomez has become a big screen actress and pop artist following in the footsteps of some of the greats that came before her like Hillary Duff and Miley Cyrus. Aside from her many credits Selena sits tight as one of our favorite fashion icons. Let’s take a stroll down memory lane and recount some of Selena’s red carpet hits as we teach you how to recreate the look using some of Jovani’s hottest elegant dresses.

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Romantic in red at the In Style and Warner Bros party, how could the Biebs let this one get away? This strapless long prom dress features a stunning sweetheart neckline with ruched bodice and empire waist with a flowing chiffon skirt.

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Radiate classic beauty with a touch of modern flair like Selena did at the Vanity Fair Oscars party. This sleeveless floor length couture dress sparkles from head to toe featuring intricate beaded adornments and a sheer mesh skirt. The sweetheart neckline extends upward with translucent fabric embellished with leaf-like appliqués.

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Soar high like a phoenix like this starlet did at the Epsys. Get the look with this sexy red lace cocktail dress featuring a bell sleeve and v-neckline. The trendy lace features sheer panels along the bodice and sleeves for a contemporary chic silhouette.

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Va va voom! This gold little number is all about the impeccable fit. This fit and flare sleeveless designer prom dress features a sexy plunging neckline and lace embellishments with nude underlay. The black piping adds dimension to this remarkable gown similarly to the nude panels on Selena’s dress.

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Every woman needs a fantastic little black dress in her closet, we have a feeling Selena has several of them but this one is a showstopper! This long sleeve black short dress features a scoop neckline and sheer sleeves embellished with gold lace beaded  embroidery.

Selena’s fashion-forward styles are #1 to us. Hit the top of your friends’ best dressed list when you appear at your next big event in one of these fabulous one-of-a-kind gorgeous dresses. You will be the talk of the town as no one will be able to take their eyes off of you. Who knows? You may even have an audience of paparazzi snapping away pictures of your red carpet ready look.

Beauty Queen Style

Miss USA fans everywhere are gearing up for the big night when a new titleholder is crowned on June 8th live on NBC. Producers stunned us all when they announced the pageant would be taking place in Baton Rouge, Louisiana rather than the usual Las Vegas hotspot. Who is really surprised here? After all owner, Mr. Donald Trump loves to make a grand entrance and never does anything quite small.

The pageant festivities have already taken over this Southern state and added a touch of glamour with countless photo shoots, press events, and galas. The contestants have been donning numerous cocktail dresses during the week; however, all of the beauty was brough front and center when they were photographed in their official competition pageant gowns. The photos have all been uploaded to the official Miss USA website and we have picked our favorites! It is no secret that contestants at this level of the competition spend thousands of dollars in hopes of taking home the once in a lifetime experience of being crowned Miss USA; however, there is no reason why you can not look as fabulous as these women with a Jovani gown.

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Breathtaking in black! Miss Arkansas looks flawless in this jersey form fitting long prom dress featuring sheer illusion panels and long sleeves adorned with crystal beaded embellishments and a sexy thigh high slit. You do not need to resemble this look as this beauty is wearing an original Jovani dress!

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Vibrant colors are on trend and here to stay. Miss South Dakota wears this style beautifully. Our floor length halter unique prom dress features turquoise metallic embellishments over a sheer nude tulle giving this dress an eccentric and fabulous vibe.

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Miss Iowa is red carpet ready in this gorgeous fitted gown. Detailed necklines have been an increasingly popular trend over the last few months. Get the look in this long halter jersey black dress featuring a sexy thigh high slit and beautiful plunging back with beaded fringe adornments.

These stunning women have not even hit the stage yet and are burning up the competition. We can not wait to see who is crowned the next Miss USA and will represent our great nation at the Miss Universe pageant. These pageant dresses have certainly topped the best dressed list in our book but we would love to hear your opinion in the comments below!

Red Carpet Extravaganza

The stars were aligned for last weekend’s 2014 Billboard Music Awards! Between Michael Jackson’s hologram performance, numerous red carpet faux pas, Justin Timberlake’s countless awards, and Hollywood’s finest verbal slip ups, the media did not miss out on sensationalizing this event. However, we could not take our eyes off of these celebrities who hit the fashion mark in fabulous ensembles. This year we have seen starlets reinvent the wheel award show after award show, donning dresses that are fighting for the top spot on the best dressed list. Re-create these jaw dropping looks using Jovani short dresses and prom dresses and be the envy of all of your peers.

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Shiny metallic has been on trend this season. Dazzle in this radiant long sleeve cocktail dress resembling this Cuban sensation’s magnificent choice. This dress features intricate crystal beaded and metallic sequin embellishments with a sheer underlay and sexy plunging open back. A classic closed toe platform pump like Shakira’s completes this look.

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Kesha certainly knows how to clean up. She showed off her stellar figure in a strapless mermaid gown. Get the look with this black  long prom dress featuring a sweetheart neckline and detailed gold lace embroidery completed with a chic up-do and classy cocktail ring.

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Pop in color like Cher Lloyd did in this fantastic fitted dress. This red dress features a lace overlay with cap sleeves and unique collared neckline. The sheer mesh above the bustline and cutout back adds a touch of sexiness to this sophisticated ensemble. Rock a clean up-do to allow the dress to speak for itself.


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Nicki Minaj quickly rose to fame with her outrageous raps but even more outrageous attire and personality; however, this black dress exuded simplicity and femininity in all the right ways. Jovani’s sleeveless form fitting long jersey formal gown features sexy sheer panels and a thigh high slit. Complete the look with a couple of arm cuffs for a look that commands attention.

Celebrities search high and low for unique dresses that have not been done before to stand out from the crowd causing them to go through great extents. These starlets have jumped through hoops and reached the finish line with great success. Share in their victory by wearing a dress that resembles their greatest hits and be the talk of the town when you arrive at your next event in one of these gorgeous dresses.

Queen of Couture

One star has reigned supreme on the red carpet this season and People magazine made it official by naming her the most beautiful person of 2014. Lupita Nyong’o graced us with her talent and beauty in the film, “12 Years a Slave;” however, it is her incredible red carpet fashion that makes her a standout and has everyone going wild. With a VIP ticket to every major event in Hollywood, Lupita appears to have an endless collection of dazzling evening dresses tailored to perfection!

Jovsni 15119One of Lupita’s debut dresses was this vibrant form fitting yellow dress. Pop in color in this one shoulder Jovani floor length chiffon designer prom dress featuring a crystal embellished waistline and keyhole.

Jovani 91057Ravishing in this turquoise number, Lupita had all heads turning to her when she stepped on the red carpet at this years Screen Actors Guild Awards. Be the center of attention in this sleeveless jersey long prom dress featuring sheer cutouts embellished with crystal adornments and a sexy keyhole.

Jovani 90823Lupita was simply perfection in this breathtaking chiffon gown at the Oscars. Get the look with this powder blue strapless floor length pageant dress featuring a fabulous plunging neckline and sexy slit with a removable crystal embellished belt.

Jovani 88443Lupita can do no wrong in this stunning long sleeve elegant evening gown. Look picture perfect in this Jovani floor length dress featuring a crystal embellished bodice with keyhole and fit and flare skirt with tulle overlay.

This girl is certainly on fire and People hit the nail right on the head with honoring her as the most beautiful person of 2014. With her infectious smile and gentle personality she has warmed her way into the hearts of America. We can all embody our inner Lupita as we gear up for our next big event to ensure we are the star of the show. We can’t wait to see what other gorgeous ensembles this beauty churns out!

Hit the Top of the Box Office

Action film, Divergent has hit the top of the box office with its recent release. Protagonist, Tris has discovered that she is a Divergent, considered dangerous by the government because of their unique capabilities to suppress mind-control. Before this cast of A-list stars showed off their supernatural powers to audiences worldwide, they hit several red carpet premiere events wowing us in gorgeous ensembles. Get these red carpet looks with dresses from the Jovani prom line.

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Before we saw this star trying to fight the powers that were given to her at birth, she was wowing us on the red carpet in this breathtaking orange floor length dress. Shailene Woodley’s gown exudes femininity with its vibrant color and simplicity. Jovani’s coral prom gown featuring cap sleeves and nude mesh accentuate the waistline with flattering geometric cutouts.

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In the movie, Kate Winslet’s character embodies the enemy; however, we can’t help but fall in love with her in this fiery form fitting red dress. Get the look with style 90676! This body hugging trumpet unique prom dress features a lace overlay embellished with crystal adornments. Like Kate, you will make a statement when you walk into a room in this bold color.

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Shailene can do no harm when rocking the red carpet. She commands attention in this fabulous blue dress with a sweeping train. Be the prime example of a contemporary woman with Jovani’s sleeveless jersey designer prom dress featuring a flattering V-neckline and beaded embellished bodice with nude underlay.

Whether you are going to a movie premiere or premiering at your own special event, choose one of Jovani’s fashion-forward styles to make all heads turn to you. There will be no denying your sleek perfection in one of these “Divergent” star-inspired looks!

Adding the Final Touches: Jovani Prom

High school seniors are in a frenzy at this time of year preparing for finals, graduation, and of course prom! Girls all over the country are racing to their nearest prom shops in search of the perfect dress for the night of their dreams. They have been fantasizing about the color, the style, and the fit. Finally, they have made their selections and are putting the final touches on their prom look.

Finding the designer prom dress that makes you feel like a Hollywood starlet is only the first hurdle to go over, now is the time to have fun and accessorize your gown to make it uniquely you. Play with different jewelry, clutches, and shoes to put together a look that you will love for years to come. After all prom may only be one night but pictures last a lifetime.

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Jovani style 79244 is a strapless floor length formal prom dress that features intricate gold beaded embroidery accented by white flower embellishments. This white palette offers you the opportunity to play up the gold details for that goddess look. The gold dangly earrings and gold bracelet compliment the sides of this dress magnificently. The nails add a pop of black to break up the colors and add some dimension. The staple piece for this breathtaking look is the chic white rectangular box clutch featuring gold metal detailing.

Jovani 77606Color blocking has been a rising trend for the last few seasons and it is in full bloom for prom 2014. This strapless dress features a sweetheart neckline and beaded embellishments with a sexy sheer skirt and thigh high slit. Pair this dress with navy, orange, and blush accessories for a look that is sure to stand out from the crowd.

Jovani 91011Look like royalty in this majestic long prom dress featuring a flowing chiffon skirt. This blue gown has an intricately beaded bodice and high neckline. Accessorize this dress by playing up the silver accents and adding small pops of different shades of blue to make the look fresh for spring. We added a pop of turquoise with dangly earrings featuring silver crystals. Don’t forget to get a sassy corsage that compliments your dress but adds some dimension with different textures and colors.

Jovani 172008Hit the top of the best dressed list with this gorgeous mermaid black dress featuring a strapless neckline and sheer corset bodice. This dress is sure to be a hit with its tiered tulle skirt and lace embroidered embellishments. Make this look yours by adding a statement necklace with black and crystal stones. Go with a small pair of matching dangly earrings in similar colors so they don’t compete with your necklace for attention. Choose a nail design with a like color to tie the whole look together.

Prom is the best time to show off your sense of style and play with different colors and textures. Once you have found a dress that meets your set of criteria, let the fun begin by choosing different accessories that will make all heads turn to you when you walk into the room.

Latina Sensation: Jovani on Nuestra Belleza Latina

Univision’s spanish language beauty pageant and reality show, Nuestra Belleza Latina is currently sizzling up our Sunday nights. This unique competition is airing its eight hit season and features some of the most beautiful and talented Hispanic women from around the globe.

Eager at the chance to win a prize package totaling $250,000 along with the coveted crown these contestants listen to their mentors, former titleholders, and of course the judges for the advice that will hopefully lead them to the title as they compete through weekly challenges and rely on the audiences votes to make it through each round. Each week the contestants strut their stuff and even bare it all in fantastic outfits from gowns, to costumes, to swimsuits.

However, the camera’s attention is not solely on these lucky young ladies as the hosts arguably are on air the longest. One of these hosts has extensive knowledge and wisdom to expend on the audience. Jovani is proud to dress former Nuestra Belleza Latina 2007 Alejandra Espinoza as she is the presenter for this season. Alejandra has been wowing us in gorgeous pageant gowns for the telecasts showing us exactly why she was the first Hispanic beauty to be crowned Nuestra Belleza Latina.

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Alejandra looks nothing short of a Grecian goddess in this floor length white jersey evening gown featuring a sweetheart bustline and dramatic eye-catching gold beaded embellishments.

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This host is ready to hit center stage in this fabulous ivory short dress featuring sexy nude illusion panels and pearl accents. This dress has been worn by some of Hollywood’s biggest names but it was a beauty queen’s turn to bring this stunner to the big stage.

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The competitors must be thankful that this beauty is not in the running for the crown this year. Alejandra is absolutely ravishing in pink in this sleeveless long form fitting formal gown featuring sheer illusion panels.

Alejandra’s ever-changing looks are as perfect as the contestants gracing the stage. You won’t want to miss another minute of this exciting show as the pageantry and spectacle unfolds. Tune in Sunday night to see what spectacular Jovani dress, Alejandra has chosen to wear this week and what contestants inch closer to the finale and crowning of the new Nuestra Belleza Latina!