Spring 2015 Trend Alert

The excitement and glamour of New York Fashion Week has drawn to a close but there is no time like the present to start planning your killer spring wardrobe. Designers gather under the tents in Lincoln Center to showcase their latest styles on the catwalk to a select audience. Celebrities and fashionistas alike duke it out for the perfect front row seat to the events of the year that will have them fancying for gorgeous new couture.

We have scoured the Internet for the top four spring trends that belong in your closet next year to ensure your name soars to the top of the best dressed list. Get these phenomenal looks using dresses from the ultimate modern dress collection, Maslavi!

1. Khaki Colored

Photo Credit: Elle Magazine

Photo Credit: Elle Magazine

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Neutrals are making a bold new comeback!

2. Waist Cincher

Photo Credit: Elle Magazine

Photo Credit: Elle Magazine

A cinched waist creates the gorgeous sought after hourglass figure

A cinched waist creates the gorgeous sought after hourglass figure

3. Floral Prints

Photo Credit: Elle Magazine

Photo Credit: Elle Magazine

m326-jovani-maslavi-modern-dress

Nothing says spring is in the air like blooming flowers

4. All Black

Photo Credit: Elle Magazine

Photo Credit: Elle Magazine

Sleek and chic in black from head to toe

Sleek and chic in black from head to toe

Do not be left out in the dark next spring. Get a step ahead of the game and be on trend with styles showcased by the biggest names in fashion. You do not have to walk the streets of New York City on a daily basis to rock the New York style. With a little bit of research and planning you will be well on your way to being the number one trendsetter.

Miss Universe Radiates in Jovani

The reigning Miss Universe, Gabriela Isler wore Jovani style 20842 at the Yamamay grand store opening in Cancun, Mexico last week. Yamamay is an official Miss Universe sponsor, providing the contestants with their competition swimsuits last year. The beauty queen was dressed to impress in a long sleeve cocktail dress featuring sexy sheer panels as she opened the doors to the new store.

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Lee Ann Womack Performs With John Legend Wearing Maslavi

Lee Ann Womack in Maslavi

Womack performs with John Legend on the newest episode of CROSSROADS

Tonight the worlds of Country music and R&B collide with a special duet performance by Lee Ann Womack and John Legend. These two soulful singers perform each other’s songs on the newest episode of CMT’s Crossroads. While Legend does what he does best behind the piano, Womack belts her way through some of their greatest hits wearing a Maslavi studded navy jumpsuit. From Jovani’s newest contemporary collection, the collared jumpsuit was the perfect touch for this tag team performance.

Watch the full performance Friday, September 26 on CMT at 10 pm ET/PT

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Former Miss Universe Olivia Culpo Celebrates Boyfriend Nick Jonas’ Birthday in Jovani

Olivia Culpo Celebrates Nick Jonas’ Birthday
Wearing Jovani

What better way to celebrate your boyfriend’s 22 birthday than in a hot beaded Jovani dress? Olivia Culpo did just that this weekend in Las Vegas with her boyfriend Nick Jonas. The former Miss Universe looked stunning in a navy and silver beaded cocktail dress holding a 4 tiered cake for her former boy band beau. The beauty queen is also featured alongside Jonas in his newest music video “Jealous.”

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Shining in Jovani While Dancing With The Stars

Dancing With The Stars…
is BACK!
The newest season of DWTS is in full swing and some of our favorites are rocking it out in Jovani! Check out these beautiful Dancers in Jovani!

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Late-night television talk show host Tavis Smiley partners with pro dancer Sharna Burgess wearing JOVANI style 93660

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NASCAR legend Michael Waltrip partners with Emma Slater wearing JOVANI style 93812

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6-time World Champion and MMA and UFC Hall of Famer Randy Couture partners with Karina Smirnoff wearing JOVANI style 94443

Wheel Of Fortune’s Vanna White in Jovani

Jovani on Wheel Of Fortune
America’s favorite gameshow hostess Vanna White is sporting some amazing Jovani gowns this week! Check out these gorgeous styles that will air across the nation on ABC.
View Vanna’s Dresses Here

Stay Tuned! We’ll be on more new episodes starting in October!

Vanna White wears Jovani style 71397 on Monday, Sep. 8

Vanna White wears Jovani style 71397 on Monday, Sep. 8

jovani-74457

Vanna White wears Jovani style 74457 on Tuesday, Sep. 9

Vanna White wears Jovani style 77488 on Wednesday, Sept. 10

Vanna White wears Jovani style 77488 on Wednesday, Sept. 10

Vanna White wears Jovani style 74194 on Thursday, Sep 11

Vanna White wears Jovani style 74194 on Thursday, Sep 11

Tribute to a Fashion Icon: Joan Rivers

The fashion industry lost a legend yesterday afternoon when comedian Joan Rivers passed away in New York City at eighty-one. Rivers was checked into Mount Sinai Hospital last Thursday from an outpatient surgery clinic after going into cardiac arrest. The reason for her death has yet to be announced by medical professionals.

joan-rivers-jovani

Early in her career, Rivers paved the way for female stand-up comics. Traditionally, comedy was a profession exclusively dedicated to males but Rivers broke the mold with her quick-wit and raspy voice becoming an inspiration for modern-day comedians. Throughout the years’ Rivers evolved from a vivacious, self-deprecating performer to a crude celebrity assassin. Rivers took no prisoners, poking fun at everyone and anyone including herself.

In recent years, Joan was most famous for her celebrity fashion show, Fashion Police on E! where she criticized stars’ latest fashion choices alongside other Hollywood elites. A station executive released this statement:

“For decades Joan has made people laugh, shattered glass ceilings and revolutionized comedy. She was unapologetic and fiercely dedicated to entertaining all of us and has left an indelible mark on the people that worked with her and on her legions of fans. She’s been a much beloved member of the E! family for over 20 years and the world is less funny without her in it. Today our hearts are heavy knowing Joan will not be bounding through the doors.”

America’s Got Talent Judges Glam Off in Jovani

It’s a Glam Off! America’s Got Talent was tense last night as the second round of cuts were made for this weeks semifinalist, but they weren’t the only one’s feeling the heat. Heidi Klum and Mel B showed just how important it is to look “glam” in the judges seat with their Glam Off skit. And what better way to be glam than in Jovani!

Mel B started the competition in Jovani’s signature 74446. The grey beaded cocktail dress looked phenomenal, having the perfect amount of glam without being over the top. Heidi Klum’s finishing number of course had to bring down the house. Wearing a intricately beaded and lace tiered bridal gown from Jovani’s SS2014 collection, Heidi definitely took the competition to the next level.

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Check out the Glam Off below!

Jovani Wedding: Featured Bride

Your wedding day is one of the most memorable occasions of your life. We caught up with Sayeh, the daughter of International Persian singer Ebi, who recently tied the knot with her high school sweetheart, Pooya.

The couple had an elaborate outdoor wedding in Malibu, California. From the bride to the guests, all were wearing dazzling Jovani gowns. We sat down with this lucky bride as she gave us a glimpse into her special day.

sayeh-jovani-wedding-dress

KG: Before a bride can even walk down the aisle, the groom must take the lead and propose. How did your husband-to-be pop the big question?

SH: It was straight out of the Bachelorette! One Thursday night around sunset, asked to take me to a romantic dinner. We were driving and all of a sudden he exits the freeway and we are in this weird place. I asked “where are we going?” Moments later we end up at a private helicopter that would give us a tour of Los Angeles.

In the middle of the tour, the pilot says we are now over the Pacific Ocean, there is this beautiful place here that we can land for you to take some photos. I said sure, I kind of had a feeling something was up, but I really wanted to be in the moment and not assume anything.

The helicopter lands and the scenery was breathtaking, we had the ocean in front of us and the mountains behind us. He could not have picked a better night, there was a full moon on one side and the sun was setting on the other side, (I don’t think he had anything to do with that) it was very magical. All of a sudden we get out and I hear Pooya call my name, I turn around and he is on his knees with a big basket of flowers in the shape of a heart with the ring in the middle. The rest is history!

Sayeh wedding 5

KG: How did you choose the theme for your wedding?

SH: I am very romantic; I like pink and bling. We didn’t really go with a theme but rather with colors that we liked. Being that the venue itself was so beautiful and it was overlooking the ocean, we had lots of blues and greens, so we wanted something to pop and stand out amongst all of the blue so pink was a perfect match.

KG: It sounds like you added feminine touches to your wedding; did your husband have a lot of input?

SH: It was very feminine! He really allowed me to do what I wanted. We tried to add some masculine touches with mixed metallics like gold and silver to man it up a little but it was definitely more feminine.

Sayeh wedding

KG: Were there any cultural traditions that you upheld for your wedding?

SH: Absolutely, we are both Persian so we had a Persian ceremony, a Aghd. We did mix it up a little. Although we were both born in Iran and speak Farsi, we moved to the U.S. when we were very young and are more comfortable speaking English. We had a traditional Persian ceremony but we had our officiant speak in both English and Farsi. Even though our families are Muslim we did not want to have a religious ceremony, we wanted a more cultural Persian ceremony. Instead of reciting religious verses we chose Persian poetry.

Sayeh wedding 3

KG: Brides have a bad reputation for being bridezillas. Did you find yourself engaging in some of those crazy antics?

SH: Yes! I thought I was a total bridezilla. Everyone tells me I was a very cool bride but I definitely lost it a few times. It is a lot of pressure! I did not have a wedding planner. I figured I have been to a lot of weddings, how difficult can it be? You get some flowers, you get some food, you get some drinks and ta-da it’s a wedding. I did not realize how many details are involved in planning a wedding. By the time I did there was no turning back.

KG: Congratulations on planning your own wedding! Not many brides can say that.

SH: Thank you! I had a lot of help. My photographer was wonderful, the pictures turned out great. The people that did my décor were wonderful as well! Of course, Jovani was amazing. I went back and forth to Jovani a few times and everybody from  Julie to Irene, were absolutely incredible. I feel very lucky I had wonderful people supporting me and helping me out.

Sayeh wedding 4

KG: Since you mentioned Jovani, what was your inspiration for the design of your wedding dress?

SH: I wanted something different but very beautiful. I wanted to feel like a princess without going all out with a ball gown. I looked at a lot of different dresses in the Jovani showroom and pictures online. This is the first time I have had to pick a dress that was so significant in my life. I spoke to Julie a lot about what I was envisioning in my mind. It was a lot of discussions about how to make it elegant but over the top at the same time. I knew I wanted a mermaid silhouette because that matches my body type but as far as the rest of the dress, I was really at a lost with what to do. We mixed and matched a lot of different dresses to create my dress.

KG: Was your bridal gown everything you expected it to be?

SH: And more! When I received the dress it took my breath away. It was so beautiful the beading was so exquisite and the veil was to die for. Even the ruffles on the bottom, I was never really concerned but I thought to myself is it too much especially with the beading. The Jovani team did such an amazing job in creating my dream gown. I felt like a princess when I put it on. It really is a special dress. I can’t tell you how many people came up to me and said this is the most beautiful amazing dress we have ever seen. I will not hold back, it is one of the most gorgeous dresses I have ever seen and I am very proud to say it was my wedding gown.

Sayeh-jovani-bridal-gown

KG: How did you hear about the Jovani brand?

SH: I always knew about Jovani. Jovani is a very big name in dresses but one of my dearest and closest friends is Nadia Ali, she has had a very long relationship with Jovani. She got married last October and I was a bridesmaid at her wedding and her dress was absolutely stunning. She told me Jovani had made her dress and I was blown away with how stunning it was. When I started planning my wedding Nadia was the one who set me up with an appointment at the Jovani showroom. I was very happy that Nadia made that call. I met the designer and all of the dresses blew me away. To be honest, I went to one other place before I went to Jovani and after my first meeting I knew I had to look no further. I felt so comforted and I knew everyone would take such great care of me. Other than shopping and being a girl, I don’t really know much about design or fashion. Julie really took her time looking through different swatches and ideas. She has an excellent eye!

Sayeh wedding 2

KG: What was most memorable about your day?

SH: Probably when my now husband saw me in my dress and completely ready. He literally gasped and had tears in his eyes. I didn’t expect that. I insisted he stop his tearing, I did not want to ruin my own makeup. There were truly so many amazing moments. My walk down the aisle was memorable as well. It was wonderful to see so many people come together for us; I could feel the love in that room. It was such an overwhelming feeling. It was all a dream come true from beginning to end.

Primetime With Jovani: Watch us on a TV near you!

Lights! Camera! Action!
Jovani’s on your Favorite Primetime Shows

That’s right! Jovani is all over your TV screen! From America’s Got Talent to The Real Housewives, see some of your favorite styles on primetime. Check out some of our upcoming placements and some that have recently passed.

america's got talent

That’s Right!
Tune in to NBC’s America’s Got Talent Tonight (9 eastern) to see Supermodel Heidi Klum and Spice Girl Mel B try to one up each other in Jovani dresses! You may just see a phenomenal dress that’s already in a store near you!

The Real OG from Orange County is looking beyond hot in Jovani for the season's reunion special. You can watch part one of the reunion on demand, but part two airs Monday, September 2 on Bravo.

The Real OG from Orange County is looking beyond hot in Jovani for the season’s reunion special. You can watch part one of the reunion on demand, but part two airs Monday, September 2 on Bravo.

This hot new style is a definite hit for Holiday 2014!

This hot new style is a definite hit for Holiday 2014!

jovani-wedding-dress

 

Can you imagine meeting your life partner at the alter?

A&E’s new network FYI has a show that puts two people together just like that! And their ads are in Jovani!

Married At First Sight features a gorgeous Jovani bridal gown, style JB90850, in their ad.

STAY TUNED: Jovani’s bridal collection will also be featured on the newest season of the daytime talk show, The Real. Stay tuned for details!

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You know it's a big deal when Steve Harvey gets involved! Check out the recap of his ultimate prom giveaway here: http://steveharveytv.com/melanies-prom/. This lucky senior got to wear a hot pink Jovani gown, style 77664.

You know it’s a big deal when Steve Harvey gets involved! Check out the recap of his ultimate prom giveaway here: http://steveharveytv.com/melanies-prom/. This lucky senior got to wear a hot pink Jovani gown, style 77664.

 

When FYI TV was looking for something stylish for their new show BORN to Style's advertising, there was only one place they could go. Jovani of course! Check out style 491 pictured on the mannequin!

When FYI TV was looking for something stylish for their new show BORN to Style’s advertising, there was only one place they could go. Jovani of course! Check out style 491 pictured on the mannequin!

 

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